2017 Game

Competing schools

  • Royal College of Art
    London, England
  • École Supérieure des Arts Appliqués Duperré
    Paris, France
  • Politecnico di Milano
    Milan, Italy
  • Università Iuav
    Venice, Italy

Theme: Born to be Free

Breaking free from the ordinariness of reality through the swiftness and momentum of the imagination; the frenzied, licentious race of a new “easy rider” rebelling against all conventions, against the values of today’s society, to deliberately choose an unfettered world. Astounding impulses inspired by walks on the wild side immersed in decadent nature, by abstract and contrarian art, by accursed poetry from the accursed poet.

Whirlwinds and broken lines invade new spheres, solid and intense colours bring a darker mood, impacting the observer with surging, undisciplined energy. This is turbulent freedom, a mad desire to break free of rigid views of shapes and colour palettes in a quest for rebellious creativity.


The protagonists in this year’s event


Starting with the designated theme of “Born to be Free”, Martina Micheli and Rosalba Fucci, students at the Politecnico di Milano, took inspiration for their concept from the fusion of two seemingly very different characters: the Tuscan cowboy and British biker of the 60s and 70s.

Thus was born the character of the new “easy-rider”, ever straddling the line between city and country, choosing to disregard society’s rules and observe only those of nature, thereby combining freedom and domination.

The students’ project stood out by virtue of its superb creative interpretation combined with great credibility, all enhanced by the techniques, yarns and various materials they used, including recycled and environmentally friendly resources.