Elegance and Style

"Elegance and Style," a concept that has always been synonymous with Loro Piana.

They embody the essence of a classic masculine style that emphasizes clean lines and bold colour combinations as its raison d'être.

Loro Piana pays tribute to this timeless elegance by reviving and reinterpreting it in a new collection dedicated to interior décor.

With sophisticated irony, Loro Piana lends a new twist to the great classics of the male wardrobe drawing inspiration for sophisticated interiors, a combination of tradition and technology. Prince of Wales checks, pin stripes, and over-checks are enlarged and expanded in new proportions to the sizes and shapes of padded furniture and decorating accessories.

The result is formal but never severe. The clean lines and patterns are beautifully offset by the exceptional softness of the materials used. First of all cashmere, pure or blended with extrafine wools or precious linen, which is characterized by special finishes that bring out its natural softness.

The classic shades in men's fashion – greys, blues, and browns – are blended in vivid patterns accentuated with delicate, warm hues of natural shades to create a colour effect at once warm and elegant.

The cashmere is pure in the two 480g velours, suggested for upholsteries, throws and cushions: Dandy has wide, shaded, almost brushed stripes, while Duke is a Scottish check.

The other fabrics offered by the collection combine the world's best raw materials, carefully selected in their countries of origin, and protagonists of Loro Piana's textile tradition.

Wilton, in cashmere, wool and silk, is offered in two solids and in the chalk-stripe version, Stripe; Hamilton Natté combines cashmere and the purest linen; Regent, a blend cashmere with wool, silk and bamboo, also available in Stripe, is offered in six colours for drapery and bedspreads.

In cashmere and wool are offered: Savile Row, a chalk-stripe and particularly strong fabric, ideal for wall coverings and upholstery for sofas and armchairs, Twice, a Prince of Wales check, double and reversible, with a solid colour on the reverse side, Flannel, coming in four shades of grey, for coverings and armchairs, cushions and drapery or elegant panelling.

Finally, Wales is a linen for coverings and decorative accents, whose solid version in three colours coordinates with the Prince of Wales check.

"Elegance and Style" includes also new generations of fabrics that combine tradition, technology, beauty and performance.

The core is Loro Piana "The Wave"®, two extra fine merino threads twisted with a filament of the world's finest silk. Available in three colour shades, this fabric is particularly suited for drapery and home décor in formal and classic interiors.

Moreover, the collection offers Loro Piana Baby Cashmere® plaids (white ecru, beige Zen, grey Taupe, in single, queen and king size) available also with tone on tone suede border and the classical Plaid Unito, in 15 colours.

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